The idea behind the veil of ignorance is relatively simple: to force us to think outside of our parochial personal concerns in order that we consider others. What Rawls saw clearly is that it is not easy for us to put ourselves in the position of others. We tend to think about others always from our own personal vantage; we tend to equate another person’s predicament with our own. Imagining what it must be like to be poor, for instance, we import presumptions about available resources, talents and opportunities — encouraging, say, the homeless to pull themselves up by their bootstraps and to just get a job, any job, as if getting a job is as simple as filling out an application. Meanwhile, we give little thought to how challenging this can be for those who suffer from chronic illnesses or disabling conditions. What Rawls also saw clearly was that other classic principles of justice, like the golden rule or mutual benevolence, are subject to distortion precisely because we tend to do this.